Law firm newsletters and email campaigns can be vital social collateral. Done well, they can improve the brand of your law firm, keep current and future clients aware of your attorneys’ accomplishments, connect your lawyers with referral sources, and discuss important and timely topics that drive traffic to your website. Done poorly, they can lower your credibility in your network. Every time an unpolished email goes out from your law firm to your contacts, it makes you look bad. Still, doing a newsletter to the highest caliber takes time and energy that you may not be able to spare. That’s why Denver Legal Marketing provides a turnkey solution for law firms that want weekly, monthly, or quarterly email marketing campaigns. Our email marketing packages include:
A custom-designed, branded template for each campaign
Full integration with your CRM (Constant Contact, Zoho, Salesforce, etc.)
Campaigns designed on the platform of your choosing (Mailchimp, Drip, Constant Contact, SendGrid, etc.)
Scheduled drip or automated follow-up emails (if applicable)
Six months of professional ghostwritten content (monthly newsletter)
Our marketing specialists oversee every aspect of your newsletter to ensure it fits with your brand marketing and law firm voice. We prepare written articles on firm updates, news, law firm cultural articles, recruitment and/or staffing changes, as well as support personalized notes from primary partners.
To learn more about these unique packages or to get a free consultation for your law firm newsletter or email campaign needs, please contact us.