LEGAL
MARKETING
© 2020 Denver Legal Marketing LLC
Telephone: (303) 557-6999
Meet Meranda
I have been in Colorado law for 20+ years. I am a native, a mother, and a minority business owner. I am proud to be one of the most visible legal professionals in the state.
I started Denver Legal Marketing to support the underdogs in Colorado Law – small law firms. When I partner with my solo and small firm clients, we compete with larger law firms to carve out market space for their legal services.
When my clients win, I win and it is a pleasure to be on their team.
Marketing Solutions
ONLINE
Search Engine Optimization
Our team of SEO professionals audits your online search rankings and website on-page SEO. Then, we create a plan that will increase your organic traffic through a combination of content creation, page editing, link building, ALT tags, and snippet editing.
Paid Search
We review your current paid search advertising and share insights and best practices for increasing your traffic and decreasing your cost per click. We specialize in Google Adwords and Bing advertising. Our paid search team can also build your campaign from the ground up, including writing search ads, creating and designing banner ads, and targeting keywords.
Pay-Per-Click Social Advertising
Whether you want to focus on LinkedIn, Facebook, Twitter, or Pinterest, we can set up your PPC ads and manage them to ensure that you get the most engagement and traffic for whatever budget you are on.
Website Design
If you’re looking for responsive, mobile-friendly, and modern websites, then Denver Legal Marketing is the perfect fit for your needs. We provide complete web design from concept to testing to implementation. We can also perform an audit of your current site to look for errors, bad links, or outdated material, and provide your web design team with a dossier of our findings.
Email Campaign Creation and Management
At DLM, we create custom email templates that fit your needs and client base quickly and efficiently. We can also design a drip campaign that automates new emails to bring your site visitors further down the sales funnel without taking a lot of your time and energy.
Online Brand Management
We manage and update your online biographies (website, AVVO, Martindlae-Hubbell, Super Lawyers) so that prospective clients and attorney referrals can easily find you and your accomplishments.
IN-PERSON
Lectures
Education should be engaging and entertaining as well as informative. Our professional lectures will give you and your firm the actionable skills and tools to manage your brand better and increase your law firm’s business-building capabilities.
Event Management
We design custom events that increase your firm’s social collateral and bring you in contact with influencers in your field. We also provide detailed research on community organizations and activities that will result in connections with your “ideal clients” and attorney referrals.
Collateral and Graphic Design
Our team of graphic designers will work with you to develop print materials such as business cards, letterhead, or flyers that best represent your firm. We can also help you update your presentation slides for lectures to put your firm’s best foot forward.
Publishing Opportunities
Get to the right readers with the right message every time. Our ghostwriting and editing professionals will make sure that you sound your best and get the message across succinctly and memorably.
Podcasting
Attorneys are underrepresented when it comes to the world of podcasting. We are happy to connect you with podcasting opportunities that will highlight your experience and put your message in front of new potential clients.
Speaking Opportunities
Bring your expertise to the forefront with speaking opportunities arranges and vetted by the DLM team. Our connections with the leaders in the legal industry in Denver and throughout Colorado is unparalleled, and we want to use those connections to help you make an impact, one-on-one.
Our Story
I have worked in Colorado law for over two decades. I worked for ten years at a high end litigation boutique and I noticed a trend among new lawyers. Many lawyers were choosing to work for small and medium-sized practices rather than go to a big law firm.
Smaller firms provided work-life balance, first-hand case experience, and opportunities for growth for young attorneys. On the other hand, they didn’t provide the marketing and business development support that they needed to build their own books of business.
It became clear to me that small law firms needed an advocate to allow them to compete with large marketing budgets of national firms. In 2016, I took a chance and opened Denver Legal Marketing.
Before I had business cards, I had clients.
Today, the need is still there. Out of all the attorneys in Colorado, nearly 87% of them identify as solo or small law firm. Despite being the majority, they are still the ones least likely to be seen by potential clients through advertising, publishing thought leadership, and winning awards.
It’s my goal to change that. At Denver Legal Marketing, our mission is to give small and solo law firms a fighting chance to be successful. Regardless of the size of your firm, I know the strategies to sell your legal services and celebrate your successes.
